Glossary / 1,000 true fans

What is 1,000 true fans?

“1,000 true fans” is Kevin Kelly’s idea that a creator can make a living from a thousand people who will buy most of what they make.

How it works on Yaff

On Yaff the maths is membership price × paying members, minus Stripe and (on Starter) 5%. A hundred members at $20/mo is already $2,000/mo gross before processing.

Example

An adventurer with 800 YouTube subscribers and 60 Yaff members is closer to this model than to ad-rate maths.

Frequently asked questions

Does Yaff require 1,000 members?

No. Creator’s listed cap is 100 members; Pro’s is 1,000; Starter is unlimited. Caps are plan terms, not a growth target.

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